BP´s Brand Image: The Slow-Motion Disaster:An Analysis of BP´s Image Restoration Strategies and Its Reflections on the UK and the US Media Husnuye Kamanli
Whether switching on the TV, picking up a newspaper or simply logging on to the internet, one is constantly faced with images of natural disasters, conflict and human suffering. Humanity has experienced these problems throughout time and we have evolved methods and mechanisms for alleviating suffering, from trauma care following a traffic accident to international pacts and the Millennium Development Goals. In exploring such diverse cases of aid intervention, Disaster Medicine: A Case Based Approach provides interesting, easily accessible content and context for understanding disaster medicine and global health. In each case the reader will be put in the position of the decision maker and as in real life some of the cases will portray success and some will show failure. It is hoped the reader will consider the issues and problems for themselves and perhaps consider things they would choose to do differently. Written by a team of experts with extensive experience in the field and a progressive perspective Disaster Medicine: A Case Based Approach is a valuable text for students and professionals of disaster medicine.
On a cold January morning in 1986, NASA launched the Space Shuttle Challenger, despite warnings against doing so by many individuals including Allan McDonald. The fiery destruction of Challenger on live television moments after launch remains an indelible image in the nation´s collective memory. In Truth, Lies, and O-Rings, McDonald, a skilled engineer and executive, relives the tragedy from where he stood at Launch Control Center. As he fought to draw attention to the real reasons behind the disaster, he was the only one targeted for retribution by both NASA and his employer, Morton Thiokol, Inc., makers of the shuttle´s solid rocket boosters. In this whistle-blowing yet rigorous and fair-minded book, McDonald, with the assistance of internationally distinguished aerospace historian James R. Hansen, addresses all of the factors that led to the accident, some of which were never included in NASA´s Failure Team report submitted to the Presidential Commission. Truth, Lies, and O-Rings is the first look at the Challenger tragedy and its aftermath from someone who was on the inside, recognized the potential disaster, and tried to prevent it. It also addresses the early warnings of very severe debris issues from the first two post-Challenger flights, which ultimately resulted in the loss of Columbia some 15 years later. 1. Language: English. Narrator: Jonathan Yen. Audio sample: http://samples.audible.de/bk/tant/012133/bk_tant_012133_sample.mp3. Digital audiobook in aax.
A Santo is the third book of the Guadalupe Series. The gentle-hearted Flavio Montoya returns, now as the aged scion of his family, still tending his sister Ramona´s fields and wondering how all of his family could have died before him. When the mountains surrounding Guadalupe erupt in flames, the history of the village seems to be set loose in the smoke. The dead arrive and the silent speak. When Flavio is accused of starting the fire that quickly threatens to consume the village, the disaster becomes one more mystery that he must fold into his own memory, though he cannot quite understand any of it. A Santo in the Image of Cristobal Garcia is a beautiful, funny, even epic tale of how all history is finally personal. 1. Language: English. Narrator: Charles Bice. Audio sample: http://samples.audible.de/bk/iamb/000035/bk_iamb_000035_sample.mp3. Digital audiobook in aax.
This brilliantly taught audio course will ignite your imagination and enrich your mind. In 12 illuminating lectures, award-winning professor and acclaimed historian Prof. Christopher M. Bellitto (PhD, Fordham University) makes medieval history both engaging and enlightening. Throughout history, humans have conjured images to understand their relationships with other Christians, the wider world, and God. For medieval men and women, those images came from Christendom, which was the air they breathed: Christian ideas, devotions, and beliefs shaped their perspectives and mindsets. Can we unearth their fascinating worldview today? Medieval Christianity: Imagination, Images, and Ideas does just that, transporting listeners to the world of the men and women who came before us. With Prof. Bellitto as your guide, you´ll explore history and legends, heroes and threats, triumphs and disasters, literature and devotions. In his masterful course, you will peel back layers of history to reveal new insights. As you do so, you will discover that medieval Christians lived in a world of wonder - and Prof. Bellitto´s remarkable lectures will imbue you with a similar sense of wonder. By sanctifying the ordinary you will begin to make sense of medieval Christian´s earthly lives, transcend our daily lives, and see the world with new eyes. Through Prof. Bellitto´s course, you will view life as they did: a marvelous journey that draws us closer to the extraordinary. 1. Language: English. Narrator: Professor Christopher M. Bellitto PhD. Audio sample: http://samples.audible.de/bk/nykm/000331/bk_nykm_000331_sample.mp3. Digital audiobook in aax.
Paperback edition of the sci-fi novel about a man who´s stranded alone on Mars and must use all his ingenuity to survive. Originally a self-published eBook, it sold more than 30,000 copies in a few months. Film rights have been sold to Fox, with Simon Kinberg producing. ´The best space disaster since Clarke´s ´´A Fall Of Moondust´´.´ Stephen Baxter. HB jacket image.
You Never Know is former WAAF officer and best-selling novelist Claire Lorrimer´s autobiography, containing a graphic description of the six years she spent doing vitally secret work as a WAAF in the Fighter Command Filter Rooms in World War Two. It is the fascinating story of a life overflowing with adventure, humour, tragedy, love, joy and disasters. Claire paints vivid images of her childhood when her mother, the famous author Denise Robins, entertained pre- and post-war literati at her weekend country house parties. Armed with an old typewriter, a vivid imagination and a passion for life, Claire started writing books during the war. She had a remarkable career and You Never Know is the intriguing story of a long and extraordinary life. 1. Language: English. Narrator: Patience Tomlinson. Audio sample: http://samples.audible.de/bk/isis/002958/bk_isis_002958_sample.mp3. Digital audiobook in aax.
From Astaire to Steinbeck, this timely and long-awaited history of the 1930s sets the creative energies of the Great Depression against a backdrop of poverty and economic disaster. Gathering a staggering range of materials - from images of rural poverty to zany screwball comedies, wildly popular swing band music and streamlined art deco designs - this eloquent work highlights the pivotal role of culture and government intervention in hard times. Exploding the myth that Depression culture was merely escapist, it concentrates on the dynamic energy and insight the arts could provide and the enormous lift they gave to the American nation´s morale. Dancing in the Dark shows how America´s worst economic crisis, as it eroded individualism and punctured the American dream, produced some of the country´s greatest writing, photography and mass entertainment.
For JetBlue, the ice storm of 2007 was a nightmare come true. Thousands of passengers were stranded, many of them locked for hours in planes on runways. How the airline handled the public relations damage, fixed the problems, and rehabilitated its image is a model of disaster control. Here´s what JetBlue did right and what you can learn from their experience.For JetBlue´s more than 100,000 stranded passengers, the February 14 ice storm of 2007 was the Valentine´s Day Massacre: a bloodbath of endless lines, waiting in airports for days on end, or even being held hostage for as long as 10-and-a-half hours in grounded airplanes. The ice storm hit JetBlue´s operational center, JFK airport, but delays soon spread to all 56 of its destinations. It took six full days to get back to normal. More than 1,000 flights were canceled, in excess of 100,000 passengers were stranded, and 2,500 bags went astray - many of them piling up in a huge mountain at JFK. Media coverage was relentless.... 1. Language: English. Narrator: Suzanne Toren. Audio sample: http://samples.audible.de/bk/adbl/002145/bk_adbl_002145_sample.mp3. Digital audiobook in aax.